Dry cleaning
doesn’t have to be expensive! By shopping around and asking a few key
questions, you can find a cleaner in your area that is offering the
best value.
Dry cleaning
prices are very “elastic”. In most major metro areas, you can find an extremely
wide range of prices being charged for dry cleaning. I’ve seen ranges as wide
as $1.99 to $24.99 being charged to clean the same garment. Why such a big
difference in price? Because, not all dry cleaning is the same. Dry cleaning is
very “labor intensive”, so the majority of the production cost is
directly attributed to the labor expense. So, along with the prices, you
will also find an extremely wide range in the level of quality and service
being provided from cleaner to cleaner.
So, before you
race off looking for the cheapest cleaner in town, don’t forget the old
adage “you get what you pay for”. Keep in mind, there are
countless ways to cut corners in a dry cleaning business and, in
order to make a profit, the lower priced cleaners are forced to cut a lot of
corners. At these “discount” cleaners, they may be using dirty
solvent or not adding detergent to it. So, the dirt, grime,
and nasty from other people’s clothes may transfer to your clothes. They
may not attempt to remove stains by hand. If a stain doesn’t come out
in the machine, they’ll just slap a “sorry” tag on it. You can usually forget
about getting a button replaced or any other minor repair work done complimentary.
They won’t have time for that kind of service. They sometimes don’t
even press your clothes. They use “steam tunnels” instead of
presses. The effect is similar to hanging your clothes in the
bathroom while you shower. Some of the wrinkles may fall out, but its a far cry
from professional pressing. They most likely won’t use any “sizing”.
Sizing is an expensive additive that does for your clothes what
conditioner does for your hair. They’ll probably skip the deodorant additive and
the anti-static chemicals as well. So, your clothes may come back with a
funky chemical smell or be covered in lint.
On the other
hand, there is absolutely no reason to over pay for dry cleaning. The best
value for your dry cleaning dollar can usually be found near the “middle range”
in price. The cleaners charging average prices are often providing “full
service” at a reasonable price. As you shop around, you should interview the
cleaners you try. Here are a few bold questions to ask them. A good
cleaner, worthy of your patronage, will not be insulted by these questions
and they should be able to answer them.
- I’m
shopping for a “full service” cleaner. Could you please walk me
through the basic steps that you will be taking with my clothes?
- Does your
spotter work on stains before and after they go into the machine?
- Do you
replace missing buttons and do minor repair work without being asked?
- Do you
have an inspector who checks the quality before the clothes are packaged?
- If I’m not
happy with the way my clothes come back, will you reprocess them free
of charge?
- Do you
offer free pick-up and delivery service to my home or office?
When striking a
balance between price and service, don’t forget to consider
the substantial savings and benefits you get from free delivery
service. Having your clothes delivered will save you the time, the hassle
and the gas of going to the cleaner yourself. In addition to full service
cleaning, a good cleaner should provide twice a week delivery
service, require no minimum order, and offer monthly billing, all at
average prices. The best thing about free delivery is always having a closet
full of clean clothes. Once you get in the habit of sending in a small order
once or twice a week, you’ll never run out of clean clothes again!



